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Program Overview

The Mayors’ Monarch Pledge program launched in 2015 to engage cities and communities in monarch and pollinator conservation. Between 2015 and 2020, the program welcomed over 600 mayors and heads of local and tribal government who engaged 6 million people and restored more than 6,500 acres of monarch habitat.

Since the monarch's migration spans the United States, Mexico, and Canada, the pledge expanded to these countries through new tri-national partnerships in 2017.

There are three steps to taking and implementing the pledge:


monarch butterfly

1. Take the Pledge and Specify Your Actions

By taking the Mayors' Monarch Pledge, you are committing to both restore habitat in your community and encourage your residents to do the same. Before pledging, read the Mayors' Monarch Pledge language and review the list of action items. Mayors or their staff point of contact can take the pledge online between December 1 and March 31 each year. Mayors will commit to at least three action items (out of 30) that your community will initiate throughout the year to support monarch conservation. Mayors who complete eight or more actions will receive special recognition and become a member of the Mayors' Monarch Pledge Leadership Circle and those that complete 24 or more actions will become a Monarch Champion City.

The Mayors' Monarch Pledge open pledge period is now extended this year through April 30, 2021.




2. Take Action With Support From the National Wildlife Federation

Once you have taken the pledge and specified your actions for the year, it’s time to start taking action! By signing the pledge, your community will gain access to online resources, monthly newsletters, webinars, and more, to help you complete your specified actions.

3. Report Progress

Once you have taken action, we will ask communities to track progress throughout the year and submit an annual report by 12/1. The data we collect will allow us to track the collective impact of our work.

Got questions? Please be sure to read our Frequently Asked Questions.

If you do not see your question answered, please contact mayorsmonarchpledge@nwf.org.




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Where We Work

More than one-third of U.S. fish and wildlife species are at risk of extinction in the coming decades. The National Wildlife Federation is on the ground in seven regions across the country, collaborating with 53 state and territory affiliates to reverse the crisis and ensure wildlife thrive.

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