The National Wildlife Federation

Community Profile

Pledge Status


Pledge Date

Thursday, December 15, 2022

Program Year


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Action Item Report

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City of Richardson

Richardson, TX

Paul Voelker


Pledge Summary

Richardson is a dynamic city of 119,00 people located just North of Dallas, TX. A leader in developing and incubating cutting-edge technology businesses, Richardson also holds true to the values that are part and parcel of our native Blackland soils, including conservation. Mayor Paul Voelker has been a signatory to the Mayor's Monarch Pledge for many years, and is committed to encouraging city projects and partnerships that foster conservancy of pollinators.

Community Spotlight

Action Items Committed for 2023

Communications and Convening

  • Engage with gardening leaders and partners (e.g., Master Naturalists, Master Gardeners, Nature Centers, Native Plant Society Chapters , other long-standing and influential community leaders) to support monarch butterfly conservation.
  • Engage with city parks and recreation, public works, sustainability, and other relevant staff to identify opportunities to revise and maintain mowing programs and milkweed / native nectar plant planting programs.
  • Engage with community garden groups and urge them to plant native milkweeds and nectar-producing plants.

Program and Demonstration Gardens

  • Plant or maintain a monarch and pollinator-friendly demonstration garden at City Hall or another prominent or culturally significant community location.