The National Wildlife Federation

Community Profile

Pledge Status


Pledge Date

Wednesday, April 12, 2023

Program Year





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City of Hendersonville

Hendersonville, NC

Barbara Volk


Pledge Summary

Hendersonville is a small city in western North Carolina with a population of roughly 16,000. Nestled by the Blue Ridge Mountains, it is home to the beautiful Oklawaha Greenway, a 3.5-mile trail winding through wetlands, meadows, and forests connecting four public parks. The heart of Hendersonville’s downtown area sports a two-story pollinator mural complete with illustrations of the Monarch Butterfly’s life cycle above a demonstration pollinator garden. A few blocks away, artists transformed a city sidewalk into a honey-combed yellow brick road which pedestrians can meander through an illustrative border garden of native plants and pollinators. The City of Hendersonville is committed to saving the monarch butterfly and other pollinators with the annual signing of the Mayors’ Monarch Pledge and will continue to engage residents in building more pollinator habitat throughout the city.

Community Spotlight


Pollinator Bed on Four Season Boulevard

Landscaped on about ¼-acre of enriched soil, the pollinator garden includes six medium-height pollinator-friendly trees, 43 flowering shrubs, a number of tall grasses, and hundreds of plugs of perennial flowers.

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Action Items Committed for 2023

Communications and Convening

  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.
  • Engage with gardening leaders and partners (e.g., Master Naturalists, Master Gardeners, Nature Centers, Native Plant Society Chapters , other long-standing and influential community leaders) to support monarch butterfly conservation.

Program and Demonstration Gardens

  • Plant or maintain a monarch and pollinator-friendly demonstration garden at City Hall or another prominent or culturally significant community location.
  • Host or support a native seed or plant sale, giveaway or swap.